ToneZone Gymnasium branding
An independent European health club group headed up by founder Tony Cowens. The brand focus is on building a unique gym culture where classes are key and where each gym offers a nutritional arm and cafe juice bar creating a socially inviting health environment aimed at young professionals.
Brand Identity - Solution
The TZ graphic features a powerful interlinked two-colour shape. There is symmetry in the placement of the rhyming brand name which serves to underline its resonance. The dynamic angles echo the energetic aspect of the brand.
Brand Services supplied
Logo / Icon Design
Artwork Assets
Fonts Recommendation
Colour Specifications
Brand Guidelines